The biggest waste of both agency and client resources is all parties trying to develop a solution without a concrete direction….a brief.
It’s understandable that clients wish to get to the starting line as fast as possible but sloppy briefing and moving the goal posts wastes everyone’s time and money.
All too often clients often use the creative process to clarify their [...]
Mar 29, 2010 | Categories: Creativity | Tags: Design brief, Graphic design | View Comments
We know it’s been around for a while, but really liked this and thought is was worth sharing!
Mar 29, 2010 | Categories: Fun | Tags: Advertising, Advertising career | View Comments
A mate of mine was complaining the other day that his company had blocked all access to social networks including YouTube. They kind of missed the mark because all of their employees carry mobiles and many of them had access to YouTube regardless of the block. Whoops!
eMarketer estimate that by 2013, 43% of global mobile internet users (607 million people) [...]
Mar 18, 2010 | Categories: Social Media | Tags: Facebook at work, Social | View Comments
You know the feeling….you’re starving, don’t feel like cooking but you want to eat something sensational. With a recipe this easy, there’s no more excuses.
Roasted Chicken with Thyme, Lemon and Garlic
Ingredients (and there aren’t that many!)
1 x fresh organic chicken
1 x bunch of fresh thyme
2 x lemons
1 x head of garlic
Extra Virgin Olive Oil
Freshly ground black pepper
Ground rock saltYou’ll need:
1 [...]
Mar 18, 2010 | Categories: Recipes | Tags: Chicken recipe, Cook chicken, Roasted chicken recipe | View Comments
I’m not really a fan of Starbuck’s coffee, but I am a huge fan of their the back to basics approach to rebuild a business that was literally on its knees.
The founder of the business Howard Schultz became re-involved in the business at a grass roots level. He was understandably disappointed with the train wreck that his business had become.
His [...]
Mar 18, 2010 | Categories: Social Media | Tags: Social, Social media campaign, Starbucks | View Comments
Get inspired by our show reel video full of design and motion graphic. Equivalent to a portfolio, a show reel is usually used to promote a design studio’s skills, talents, and experiences in the creative industry. Check out ours created by our own in house motion designer Wilson Costa Campos!
Mar 09, 2010 | Categories: Experimental, SlideShow | Tags: Design show reel, Motion graphic, Portfolio | View Comments