Archive for May, 2011

OnQue creates Samsung SMART TV campaign

OnQue creates Samsung SMART TV campaign

2011 will see Samsung launch their new and exclusive SMART TV in Australia. In the lead up this event Samsung Electronics Australia has partnered with OnQue to create an integrated online campaign for the SMART TV’s soft launch. The brief was to create an appealing and intriguing digital campaign, including the development of online display banners, the integration of the [...]


OnQue creates a digital campaign for the launch of Samsungs Galaxy Tab.

OnQue creates a digital campaign for the launch of Samsungs Galaxy Tab.

Samsung Electronics Australia and Sydney based digital agency, OnQue have partnered to create a digital campaign for the launch of Samsungs Galaxy Tab. The digital campaign included a digital display campaign and the expansion of the Galaxy Tab into the Samsung Smartphone portal. The overall aim was to clearly communicate the key features of the Galaxy Tab which includes its [...]


OnQue creates an “Almost Forbidden” digital, social and guerilla marketing campaign for the launch of Sydney’s newest party venue, Zabou!

OnQue creates an “Almost Forbidden” digital, social and guerilla marketing campaign for the launch of Sydney's newest party venue, Zabou!

The challenge was to launch a new night spot within the heart of the Sydney CBD already crowded with funky bars. To make it even more difficult the bar is located within the club premises of 99 on York. The stigma attached with clubs not being cool was the major hurdle. The brief was to increase female clientele to a [...]


OnQue delivers creative pos for cca’s new Goulburn Valley fruit bar.

OnQue delivers creative pos for cca's new Goulburn Valley fruit bar.

In March 2010 creative communications agency OnQue was commissioned by Coca Cola Amatil to design and develop in-store point of sale units to assist with the launch of the new range of Goulburn Valley nutritional snack bars. The challenge was to communicate a strong creative message, and identify a number of key modular in-store placements to be rolled out [...]


Google Wallet

Google Wallet

It might be too early to know how Google Wallet and Google Offers will really affect our world. But there is no doubt a change is already taking place. Last week’s announcement by Google represents perhaps the biggest step towards the great centre of the entire capitalist system. If you have not watched the video below, watch it!


Graphics Award Winner 2011: Homemade is Best, Forsman & Bodenfors for IKEA

Graphics Award Winner 2011: Homemade is Best, Forsman & Bodenfors for IKEA

No wonder the Swedish Interactive graphics agency Forsman & Bodenfors was nominated for the Graphics Award by David Kester for their “Homemade is Best” cookery book and iPhone app. It was produced for their multinational client of 15 years, IKEA. “Homemade is Best” is a colourful and visually exciting introduction to Swedish baking. It presents 30 recipes in a very innovative [...]